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Commonwealth of Learning Executive MBA/MPA E5 Managerial Economics Tutor Guide to the Case Studies Acknowledgment In preparing this course, I was assisted by Dan Kennedy, a recent International MBA graduate, with distinction, of Schulich School of Business at York University, who wrote all the eight cases for this course and who helped me with valuable suggestions and comments. Farrokh Zandi, Ph.D. Course author: Farrokh Zandi, Ph.D. Professor, Schulich School of Business York University Toronto, Canada Course designer: Douglas R. Cronk, M.A., ABD Vancouver, BC, Canada Copyright Commonwealth of Learning, 2003 All rights reserved. No part of this course may be reproduced in any form by any means without prior permission in writing from: The Commonwealth of Learning 1285 West Broadway Suite 600 Vancouver, BC V6H 3X8 CANADA e-mail: info@col.org E5, Managerial Economics, Tutor Guide to the Case Studies Page ii Contents 1 Introduction................................................................................................................. 1 2 Case Studies................................................................................................................ 2 2.1 Monas Jute: Rising to the Challenge in Bangladesh........................................... 3 2.2 The Canadian Halal Poultry Business – Fatima Foods....................................... 4 2.3 Flores de Cali: The Cut Flower Industry of Colombia....................................... 5 2.4 The Manjula Plantation’s Monsoon Malabar Dilemma...................................... 6 2.5 Siddiqi Fine Leather Unlimited – Competing for Greater Exports in Pakistan.. 7 2.6 Tan Bien Cashews............................................................................................... 8 2.7 Warung Pojok: Going from Corner Stall to Mainstream in Indonesia............... 9 2.8 Building a Business in Bhutan – Where to Begin?........................................... 10 E5, Managerial Economics, Tutor Guide to the Case Studies Page iii
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