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Eating-Out: A Study of the Nutritional Quality of Canadian
Chain Restaurant Foods and Interventions to Promote
Healthy Eating
by
Mary J. Scourboutakos
A thesis submitted in conformity with the requirements
for the degree of Doctor of Philosophy
Department of Nutritional Sciences
University of Toronto
© Copyright by Mary J. Scourboutakos 2016
Eating-Out: A Study of the Nutritional Quality of Canadian Chain
Restaurant Foods and Interventions to Promote Healthy Eating
Mary J. Scourboutakos
Doctor of Philosophy
Department of Nutritional Sciences
University of Toronto
2016
Abstract
Canadians are increasingly eating outside-the-home. At the outset of this thesis there
were no data on the nutritional quality of Canadian chain restaurant foods, the Sodium Working
Group’s plan to monitor sodium reductions in the food supply was abandoned, and despite
interest and numerous bills, there was no existing menu-labelling legislation in Canada.
The specific objectives of this thesis were to 1) investigate the nutritional quality of the
Canadian chain restaurant food supply; 2) explore consumers’ use of menu-labelling; and 3) test
the potential of alternative forms of labelling in non-chain restaurant settings.
Objective 1 was investigated by developing and analyzing a national database of over
9000 menu-items from Canadian fast-food and sit-down chain restaurants which was created in
2010. There was wide variation in calorie levels within each restaurant and food category;
furthermore, portion size, as opposed to calorie density, was the most important driver of this
variation. Sodium levels in menu items often exceed daily recommendations and despite reported
efforts by the restaurant sector to improve, as of 2013, reductions were minimal.
Objective 2 used an online, national consumer survey to test three menu-labelling
treatments (calories; calories and sodium; and calories, sodium and serving size labelling). The
effect of labelling on consumer choice varied depending on the restaurant setting, however,
overall, labelling sodium in addition to calories led consumers to choose meals with significantly
less sodium. There was no additional benefit from adding serving size information.
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Objective 3 was examined in a quasi-experimental, population-level nutrition
labelling/education intervention study in a campus cafeteria. Results showed that this
intervention could modestly increase fruit and vegetable consumption, and decrease sugar-
sweetened beverage consumption among University students.
Overall, this thesis provides food supply and consumer data to inform public health
policy debates around issues concerning food consumed outside-the-home.
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Dedication
This thesis is dedicated to my Mom,
who told me what a PhD was when I was twelve,
and then encouraged me to do one.
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