Strategy and Structure 
                             Growth Pattern
                                      Multi-                           3
                                                            Network    8
             Simple     Functional  divisional   Matrix                9
                                                                       1
                                                                        
                                                                       ,
                                                Structure   Structure  s
    Large   Structure   Structure    Structure                         i
                                                                       w
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                                                                       a
                                                                        
                                                                       l
      n                                                                l
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      o                                                                h
      i                                                                c
      t                                                                r
      a                                                                u
      z                                                                h
      i                                                                C
                                                                        
      n                                                                ;
      a                                                                2
      g                                                                7
      r                                                                9
                                                                       1
                                                                        
                                                                       ,
      O                                                                r
                                                                       e
      f                                                                n
      o                                                                i
                                                                       e
      e                                                                r
                                                                       G
      z                                                                 
      i                                                                m
      S                                                                o
                                                                       r
                                                                       f
                                                                        
                                                                       d
                                                   Coordination and    e
                                                                       t
                                                                       p
                                                     Control Crises    a
                                                                       d
                                                                       A
                                                                        
   Small                                                               :
                                                                       e
                                                                       c
                                                                       r
                                                                       u
                                                                       o
         Young              Age of Organization            Maturity    S
                                                                       2
                       Functional Structure
                            Chief Executive Officer
   Finance     Production        R&D        Accounting     Sales &       Human 
                                                          Marketing      Resources
                                                                                  3
                              Functional Structure
                                     Chief Executive Officer
                  Corporate       Corporate        Strategic       Corporate        Corporate 
                    R&D            Finance         Planning        Marketing         Human 
                                                                                    Resources
    Finance          Production        Engineering        Accounting          Sales &           Human 
                                                                            Marketing          Resources
                                                                                                            4
                            Multi-Divisional Structure
                                     Chief Executive Officer
                  Corporate       Corporate        Strategic       Corporate        Corporate 
                    R&D            Finance         Planning        Marketing         Human 
                                                                                    Resources
      Division                     Division                     Division                  Division
    Finance          Production        Engineering        Accounting          Sales &           Human 
                                                                            Marketing          Resources
                                                                                                            5
                      Evolution of Multi-Divisional 
                                      Structure
                                 Chief Executive Officer
                                Corporate Office (Staff)
                           Product A              Product B
    Finance     Production     Engineering    Accounting      Sales &        Human 
                                                             Marketing      Resources
  Finance       Production    Engineering     Accounting      Sales &       Human 
                                                            Marketing      Resources
                                                                                      6