• SETTING THE CONTEXT
   • GOVERNMENT INITIATIVES
   • NVGs
   • WAY FORWARD
   CONTENTS                 2
    • As  water  collected  in  a  tank  gets  pure  by 
     filtration,  so  accumulated  wealth  is  preserved 
     by being employed in charity.
    CHANAKYA, Vridda-Chanakya
                                    3
    • The  beginning  of  industrialization  (1800-1914)  marks  the 
     transition from merchant charity to industrial philanthropy in 
     India;
    • Between 1914 and 1960, business philanthropy was rich and 
     varied;
    • Many of India’s leading businessmen came under the spell of 
     Mahatma Gandhi and his Theory of Trusteeship of Wealth;
    • In 1965 and 1966 two consecutive seminars were held on the 
     subject of Corporate Social Responsibility in New Delhi and 
     Kolkata respectively; 
    • Another landmark event in the field of CSR in India occurred 
     when a leading business house undertook the first ever social 
     audit in 1979.
    CSR as Strategic Philanthropy: Historical 
    Background                  4
    • Despite  the  growth  and  development  of  the  Indian 
      Economy during the last couple of decades, poverty is, 
      increasing in absolute terms.
    • The bare fact is that nearly 27.5% of India’s population 
      still lives below poverty line, and 75% of this, lives in 
      rural areas.
    • 77% of Indian live on a daily income of Rs. 20/- only.
     Why CSR--Poverty in India              5
          I.      How effectively has economic growth translated into 
                  poverty reduction? What factors have affected these 
                  results? 
          II.     What factors can lead to high-quality results in sectors 
                  that deliver services to the poor?
          III.    What measures can help raise the accountability of  
                  institutions responsible for delivering and sustaining 
                  results?
          IV.     What is happening to Aid Flows and Aid Coordination?
          Core Questions on Development Effectiveness 
          and Poverty Reduction                                                            6